AT&T follows T-Mobile US with more frequent device upgrades

Home Forums AT&T follows T-Mobile US with more frequent device upgrades

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    Anonymous

    Technology News

    An At&T logo is seen atop a store in Beverly Hills, CaliforniaBy Sinead Carew NEW YORK (Reuters) – AT&T Inc customers will be able to upgrade phones once a year instead of waiting two years under a new option that involves monthly device payments as AT&T defends itself against challenges from T-Mobile US. AT&T's latest offering, which will not require upfront device fees, comes as the No. 2 U.S. mobile provider strives to regain the market share it has been losing to market leader Verizon Wireless, and to fight back against tougher competition from smaller rivals like fourth-ranked T-Mobile US. …


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